Focus Studies

McMillion Research offers a specialized and experienced department of recruiting and interviewing professionals for your executive, medical, children, and consumer qualitative needs.

Focus Groups

The West Virginia Room is located in the primary facility and features a standard focus study facility that seats up to 12 respondents while accommodating 10 or more clients in a comfortable and quiet setting with an attached client viewing area. A separate waiting area is used to prevent client/participant interaction.

McMillion Research works closely with nearby conference facilities for your large group needs and a variety of menu options are provided for your ordering preferences. For other in state focus projects, our team works with a variety of top notch and audio/video technicians to meet your needs.

One-on-One Interviews

We offer a Multipurpose facility in our headquarter location for shelving display, appliance and other related studies with adjacent one-on-one enclosed interviewing rooms with CAPI capabilities.


McMillion Research maintains the largest and most up-to-date database for all of West Virginia. Many national and cultural profiles are maintained to making recruiting more efficient when random recruiting isn't required.